Controversial influencer and reproductive health specialist Amerix has fired back at critics over Al-Jazeera’s documentary on ‘Kenya’s exploding ‘manosphere’.

This is after he was featured in the documentary as one of Kenya’s unapologetic chauvinists who are promoting misogyny and sexism on social media.

In an exclusive interview with Billy Miya and Mbaruk Mwalimu on ‘Maskani47’, Amerix accused feminists of propping up the documentary

which he described as an attempt to discredit his men’s health initiative on X.

Amerix told Billy and Mbaruk that the documentary misrepresented his teachings on masculine consciousness.

According to Amerix,

His tweets on male empowerment are a take on modern masculinity

Further, they are geared towards improving the well-being of men.

“Women have not complained. Those complaining are feminists and weak men. When a man is focusing on his life, skill, value or purpose, nobody will manipulate him.

But, if a man is ignorant, weak and doesn’t know his purpose in life,

other people will take advantage,” said Amerix.

Viral toxic tweep

When pressed by Billy and Mbaruk to explain a tweet he made three years ago

which asked women to “enjoy their 20s, drink alcohol, smoke, and jump from one bed to the next”,

the influencer said the viral tweet was meant to offer satirical insight.

“That tweet is what we call sarcastic tweets. In the art of writing you can use satire, humour, and sarcasm, and sometimes I go straight.

I wanted to tell women to live as their mothers did,” said Amerix.

Amerix went on to refute claims that Masculinity Saturdays legitimise misogyny,

arguing that the label “toxic” was an attempt to gag his men-centred initiatives.

“What is toxic? Of all the posts I have written, no one has said it is toxic or encouraged violence. For example, I tell men not to assault women after being dumped.

They should move on,” said Amerix.

The sentiment echoed his earlier post when he fired back at Al-jazeera saying the media house should ‘let men prosper’.

According to Al-Jazeera,

Amerix’s Masculinity Saturdays initiative was fostering an environment where misogyny proliferated, thus contributing to gender discrimination and violence against women.
In the documentary, Audrey Mugeni,

the Co-Founder of Femicide Count Kenya accused Amerix promotes regressive views when it comes to gender roles and relationships.

Traditional masculine traits

how a man dresses, what a man does or eats, how a man treats and speaks to a woman,” said Muegeni.

Mugeni’s position was supported by Mental Health Coach Onyango Otieno who said Amerix’s male empowerment initiative was a farce.

“These men are looking to hear what they have always known around masculinity

because they live in a patriarchal culture,” said Onyango.

Influential media personality Andrew Kibe who’s since relocated back to Kenya from the US was also featured in the documentary.