Captain Morgan to stage an epic spice takeover in Meru

HUMAN INTEREST
Captain Morgan to stage an epic spice takeover in Meru

On Saturday, 21st September, East Africa Breweries Limited’s leading rum brand, Captain Morgan is set to launch a new Personalization campaign in Meru at the Ridgeways Garden. The event promises to be an exceptional experience for rum enthusiasts across the mountain region.

In preparation for the next event, Captain Morgan has released a roster that aims to give the best experience for the fans and the consumers in Meru.

The event will see artists, DJs, and MCs perform thrilling stunts of music that will be oriented towards electrifying performance by different talented choral groups adding performers such as; Mejja, Maandy, YBW Smith and Jaysoul.

Mejja

Taking care of the energy and the excitement rates for the entire night will be hype masters MC Gogo and Hype Ola. Topping up the party will be some of Uganda’s powerful DJs including DJ Kalonje, DJ Daffy, DJ Final, and DJ Starmie who will also blend their tunes into the night.

The Meru Spice Takeover is part of Captain Morgan’s larger ‘Spice On’ platform, embodying that Captain Morgan goes after everything life offers. This campaign is unique as it asks the fans to put in as much creativity and personality as possible, making every Captain Morgan experience personal.

”Our consumers want something exciting, effortless, and tasty and that goes hand in hand with their social occasions,” nodded Captain Morgan Brand Manager Davis Changalwa. “Once again we are very keen to engage with our consumers and present them with a creative and Abdul(EVENTY) this particular campaign will help splash the spice of Captain Morgan.

McGogo

It simplifies our current brand positioning, which is ‘It’s Captain Morgan time again,’ in a way that is more consistent with how you spend time with your friends in those everyday events.”

Further, Changalwa said, “ Captain Morgan is a fun, adventurous, and self-expressive brand; this campaign gives fans in Meru and beyond the unique opportunity to put their creativity towards the brand. Whether for a party or creating a unique variant of rum, this is an incredible experience.”

Consumers can get tickets in advance from EABL’s E-Commerce platform Ke.thebar.com or at the gate where they can purchase Captain Morgan 750ML for 3 tickets or 250ML for 1 ticket.

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