Controversial content creator Andrew Kibe has called out the role of women in adverts meant for men.
In his latest video cuts on social media, the creator, says that women should be nothing but side pieces in adverts intended for men.
Kibe on Men adverts
The recently YouTube-banned creator stated that women should never feature as a main character in ads intended for men.
Specifically, in his view, alcoholic beverage ads should feature men only and women should only be side pieces.
In addition, he stated that women in alcohol ads should just add to the appeal and not take over the entire advert.
Consequently, he goes on to highlight that some items in the market should never have a feminine appeal due to their primary target audience.
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Amber Ray called out
Kibe goes on to share a video social media influencer Amber Ray shared during her pregnancy.
Consequently, in the video shared, Amber Ray is in the final trimester of her pregnancy dancing to what is a product endorsement.
When Amber Ray is done dancing she proceeds to endorse alcoholic beverages and where one can get them.
Nevertheless, she is categorical that she cannot partake in the beverages due to her condition but can still recommend the best drinks in town.
The self-proclaimed alpha male Andrew Kibe dresses down the situation of why a pregnant woman would be advertising alcohol in the first place.
Kibe goes on what he terms “Full hater mode” to illustrate why pregnant women should not be on adverts intended for men.
Kibe’s ideal situation
According to the Infamous creator, the ideal male adverts for men is where women are nothing more than side pieces.
He adds that women should only feature in adverts to compliment men and make them look better.
Consequently, Kibe goes on to share his fetish on how a male advert for men should look like before and after.
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Could Kibe be right?
However, Kibe goes on to highlight what happened to the American multi-billion beer company AB InBev which owns Budweiser beer.
Coincidentally, the brand decided to take up transgender TikTok star Dylan Mulvaney to promote its beer category, Bud Light back in April.
However, the endorsement did not go as planned as the target audience began boycotting the beer over the transgender TikToker.
The beverage company is still reeling from the losses of the active boycott of its products by its target audience.
