The Ministry of Health, through the State Department of Public Health and Professional Standards, on Wednesday, February 19 announced the gazettement of new graphic health warnings (GHWs) for novel nicotine and emerging tobacco products.
This initiative aligns with the Tobacco Control Act of 2007 and reinforces the Ministry’s commitment to protecting public health.
These GHWs aim to educate consumers about the risks associated with novel nicotine products, including e-cigarettes and heated tobacco products, which have gained popularity, particularly among young people.
Research, the Ministry says, indicates these products can lead to nicotine addiction and pose serious health risks. The clear and impactful visual warnings are designed to inform the public and deter tobacco use, especially among vulnerable populations.
Key Features of the Graphic Health Warnings:
- Vivid Imagery: The warnings utilize striking images depicting the harmful effects of nicotine and tobacco use, enhancing their visibility and memorability.
- Targeted Messaging: The warnings specifically address emerging concerns related to novel nicotine products, reflecting the current landscape of tobacco use.
“We are taking a proactive approach to tobacco control by updating our health warnings to address modern challenges,” said Mary Muthoni, Principal Secretary, State Department of Public Health and Professional Standards. “These graphic warnings are a vital tool in our efforts to reduce tobacco consumption and protect public health, particularly among our youth.”
The new GHWs will be mandatory on all novel nicotine and emerging tobacco product packaging and advertising. Compliance will be enforced, with penalties for non-compliance, ensuring adherence to public health standards.
The Ministry of Health urges all stakeholders-manufacturers, retailers, and the public to support this important initiative for improved health outcomes.
“Together, we can create a healthier future free from the dangers of nicotine addiction. For more information visit the Ministry’s website www.health.go.ke,” the Ministry adds.
